Video of the Week: Google Analytics in Real Life — Imagine Google Analytics in real life. Imagine it at the check-out counter. In this Google-created parody, you really get an idea of the madness and the complexity of it all. The Google parody video—it’s Google Analytics in Real Life—is at once funny, informative and a tiny bit alarming.

Google is great at making fun of itself in self-created parody videos. Google Analytics in Real Life is just the beginning. For instance, if you’ve never seen it, check out Google’s parody video of a fake two-button keyboard app called Google Gmail Tap. Morse Code was the key technology here. That was a Google April Fool’s Day joke that went utterly viral.

Now, Google produces some pretty hilarious videos that make fun of its competitors. Those are well-known for the most part and are visible on Google’s own YouTube channel. But the best ones, like Google Analytics in Real Life, focus on Google poking fun Google. It’s a bonafide genre.

Some other Google-created self-parody videos we love include Google Motion, a video showing a bizarre technology that would let you controlling Gmail with your body, and Google Fiber Bar, a play on Google Fiber that’s actually nutritious.

But Google Analytics in Real Life is the video pick this week from in concert with TechPageOne.

Credit: Google Analytics Youtube Channel

Gina Smith is the New York Times best-selling author of Apple co-founder Steve Wozniak’s memoir, iWOZ: How I Invented the Personal Computer and Had Fun Doing It. (WW Norton, 2005/2007/2012/2013). With John C. Dvorak and Jerry Pournelle, she is editorial director at Email her at [email protected]check out her Google + stream or follow her @ginasmith888. 


Gina Smith

Gina Smith

Editorial Director at
Gina Smith is the NYT best-selling author of Apple co-founder Steve Wozniak’s memoir, "iWOZ: How I Invented the Personal Computer and Had Fun Doing It." She is editorial director at Reach her at [email protected], Google + or @ginasmith888.
Gina Smith
Gina Smith
Tags: Downtime,Tech Culture
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